Digital channels allow brands to develop integrated yet complementary offer and experience. High-street retail can be focused on service, local micro trends, 1-2-1 relation, experience, product rotation; digital channels on width of offer, global perspective, social communication, flexibility of interaction and navigation

Internet of Things, Voice recognition, Visual Search, Augmented Reality keep adding options to extend customer experience and enhance product customization

Ispira’s areas of delivery:

> multichannel product strategy
> price strategy
> product mix by channel
> services and unique selling proposition by channel
> product flows and customer journey
> seamless multichannel convergence